This was a “nothing to something” social media project for a large Fortune 500 company headquartered here in Pittsburgh making its first foray into social media that revolved around custom training designed for company social media participants.
Developed for The Social Media Learning Institute in 2010, this project revolved around a custom WordPress site designed to facilitate the publishing of company stories, events and career opportunities in as automated a fashion as staff began training in the various uses of social media, from marketing to human resources.